Category Archives: Bubiko Foodtour

Activities in Ipoh

Unexpectedly, but happily, I have became involved in a number of projects and activities in Ipoh.

1. IPOH: 38 iPhone Photographs by Bubiko Foodtour. On Amazon.

2. The world's first AR Photo Exhibition

3. TT5

tin dredge

brainstorming on the idea of Ipoh identity

4. IPOH BOOK/STORIES

5. EXHIBITION ON WALLS OF HOTEL ABBY WINDOWS

6. YASMIN AHMAD MUSEUM

7. MUSEUM ASSOCIATION

Augmented Reality in Asia

article about Stephen Black in Ipoh

8. KOO KEE

9. FACEBOOK LIVE HOTEL PROJECT

10.BRANDING CAMPAIGN

Unity 3D: 2D Size in AR…?

I would like to recommend two video tutorials, both about how to create AR projects with entitled Unity3D and Vuforia, posted on Youtube by Art, Culture and Technology Purdue University: However, I am not a Unity developer, and my planned AR project will be my first. With this in mind, the following images have raised questions for me:

I understand that there are two models in the above pictures. What I wonder about is the file sizes of the two models. Is there a way to calculate the relationship between model size and total ARKit/ARCore file? (Assuming the model is simple, and has no animations.)

Fabian Winkler was kind enough to reply and his answers appear below.

To be most precise, I am interested in displaying photos in AR; an exhibition about Ipoh, Malaysia. The desired effect would resemble a slide show floating in air. But how can I describe to the developer how large the sizes should appear in AR? And before, I do this, how can learn about the total AR download file size? Sample images:

From the IPOH 38 iPhone Photographs by Bubiko Foodtour AR exhibition

trail of fog over Ipoh

From Stephen Black's 72 hour Facebook Live broadcast from the Abby Hotel

FROM FABIAN WINKLER: About your question: there is a proportional relationship between 3D model file (or slideshow images) and the image target that triggers it. You set this up in Unity where you can scale the 3D/image content in relationship to the size of your image target, this relationship will remain the same if the image target is detected in a real-world application.

For example, in the stills that you posted from my video: the size of the corn stalk has not changed in Unity, only the image target was much larger in one case (in the actual location on site - the cracks in the cross walk on campus) than in the other (a smaller print out of the same cracks) - thus the corn stalk also got proportionally scaled.

I would like to thank Fabian Winkler, for the videos. I was happy to discover his artworks.

Oh yes, if anyone would like to download a beta work-in-progress of the Ipoh photo exhibition, it's here.

IPOH AR Photo Exhibition Beta for Android

Hello and thank you for your interest. This link takes you to an 11 meg file for ANDROID phones.

URL:http://brsoftech.org/Documents/IPOH38_Bubiko_10_17_2017_0.zip

- The instructions are in the file.

- This version is a "slide show" and the AR effect is not in this version.

- Any ideas on music appreciated. Ambient musicians, do get in touch; we can cross-promote.

-The photos are of Ipoh, Malaysia.

-The photos were taken by Bubiko Foodtour.

-This is not the final version.

-Any documentation, like stills or videos, is greatly appreciated. I will be more than happy to link to anything of yours if you write something and/or send in a photo or video.

If you could post the brand and make of your phone and which Android version you have, that would be greatly appreciated.

THANK YOU,

Stephen Black

testing an AR app

Testing the world's first AR photo exhibition. Photo by Claire Monfray

Notes on David Ryan Polgar/IBM/ AR brand storytelling

It is recommended to read the entire article, entitled Is Augmented Reality the Future of Brand Storytelling. David Ryan Polgar wrote it for thinkleaders, a series of articles appearing on the IBM website.

AR, having long promised to be an effective way for brands to engage their audiences, may finally be having its moment. But standing in its way are a number of considerations, such as the technology to use (headset versus mobile) and the type of AR (marker-based versus markerless).

The bold sections indicate what I see is a serious issue: labeling. A very common challenge at present is the confusion among the general public between AR, MR, VR and 360.As Mr. Polgar indicates, there are even more categories: headset, mobile, marker and markerless. What a challenge!

On a positive note, successful content(and its distribution channel/technology) will cut through the clutter. People know what experience they want and can afford.Pokemon Go exemplifies this; it became a huge hit because it attracted an existing fan base to a new, accessible technology.That, in turn created excitement among the general public, which created more fans. Related: Pokemon Go is GPS-based, arguably a category unto itself, in addition to 'marker" and 'markerless'.

A major appeal of AR for brand campaigns has been its immersive nature, playful capabilities, and gateway to greater product information. Glen Glenday, the Chief revenue Officer at Shazam—a company that recently released its own AR platform—calls AR a “stickier piece of creative” for brands.

Immersive? My immediate association with the word "immersive " is VR. Perhaps "interactive" is more accurate? Until I have my own demo, I use these videos as examples of AR: and Both are great uses of AR, but are they immersive?

... AR is like many trends that depend on a confluence of factors to align for mainstream adoption. It relies on advancing smartphones (i.e. Depth-sensing cameras) and the eventual move towards headsets, along with an increasing level of quality AR content that creates a virtuous cycle of adoption.

"advancing smartphones"... Apple's ARKit is a very large and solid tool kit for developers that works with iPhones two years old as well as upcoming models for probably the next five years, at least. Android's ARCore is much the same. Sure processors will become faster, but the present toolbox has enough in it to build impressive apps for quite a while.

"Eventual move to headsets" General public? Not for a while. Industry, medical, education? Yes:

November 2016:https://www.engadget.com/.../why-snapchats-spectacles-will-succeed-where-google-gl...

October, 2017: https://techcrunch.com/2017/10/28/why-snapchat-spectacles-failed/

https://www.bloomberg.com/view/articles/2017-07-19/google-glass-gets-it-right-the-second-time

along with an increasing level of quality AR content that creates a virtuous cycle of adoption. YES.

Closing remarks: The goal of a brand campaign using AR, says Cheben, should be “to add value and not just being new and cool.”

...................

IPOH: 38 iPhone Photographs by Bubiko Foodtour

AR: Before the Launch

I'm bootstrapping my AR startup. The bootstraps are frayed; my boots have no heels; they've been pounded against the pavements of Southeast Asia.

I march without a laptop; using internet cafes and the computers in hotel lobbies. My partner and I are researching the foods of Southeast Asia; one of our AR characters is Bubiko Foodtour, a little chef. Bubiko is on her way to becoming AR's first superstar. Goal: become the Pixar of AR: original characters and software.

First project: an AR photo exhibition of Ipoh, Malaysia. Why? I have a BFA in Photography, have published a book of photos and have exhibited photos, art and video around the world. Secondly, photos result in smaller file sizes than 3D models. Finally, with very limited time and budget, it's better to learn the realities of producing an AR project with the simplest project possible. First mover advantages--and challenges-- belong to first movers.

Here are the biggest challenges so far:

WORDS: AR, VR, MR

What a mess! I am introducing the AR photo exhibition to people who are trend conscious and cosmopolitan. However, AR is either unknown or confused with VR."Oh... the thing you put on your head, right?..." I've introduced AR to staff at Apple and Samsung stores. At this point I have no mock-up, so for examples, I use Pokemon and the idea of holograms. My presentation also includes links to videos like this and this.

CORRESPONDENCE

I write to the developers, fellow AR practitioners, potential investors, potential artistic collaborators, potential sponsors, potential distributors, potential business partners, bloggers and publicists. Some days are nothing but emails. Very necessary, all of this, but also a major use of time and energy which doesn't immediately translate into production.

RESEARCH/exploring the unknown...

Checking, checking and checking again. Has someone done this before? Why has this bug only shown up once? How big will the photos appear? The border of "visible reality" surrounding the images: how big should it be? How to best prepare for the variety of tablet and mobile screen sizes?

PAIENCE... never enough.

AR beta testing

from IPOH: 38 iPhone photos by Bubiko Foodtour. The world's first AR project. Photo by Claire Monfray

testing an AR app

Photo by Claire Monfray

AR: the IPOH WHITE COFFEE TOUR

50 HOURS, 50 DEMOS...

A grassroots tour of Ipoh, showcasing the world's first AR photographic exhibition: works by Bubiko Foodtour.

Schedule stops include the Abby Hotel, Symphony Suites Boutique Hotel, VLoftHostel, Toong Hai Coffeeshop, Hong Kee Confectionery and a number of restaurants, cafes and shops of all kinds.

Bubiko's ebook about Ipoh is here. Notes related to a press conference about the AR project are here.

trail of fog over Ipoh

From Stephen Black's 72 hour Facebook Live broadcast from the Abby Hotel

Bubiko Foodtour, a work in progress

Bubiko Foodtour, behind the scenes,undergoing Photoshop

My Life in the Rush of AR

Singapore and Southeast Asia and Magic Leap and me and investments and AR and Bubiko Foodtour! Ipoh too! Plus... the world's first photographic exhibition in AR!

https://www.theverge.com/2017/10/22/16505430/magic-leap-augmented-reality-temasek-funding-investment-why

https://www.goodreads.com/book/show/18142065-i-ate-tiong-bahruhttps://youtu.be/w8J5BWL8oJY

3how 3how 3how

Bubiko!

Bubiko is growing daily, moving from 2D to 3D to AR, always looking for interesting food. Bubiko's adventures so far:

World's first AR Photographic Exhibition, about Ipoh, Malaysia.

Bubiko's eBook, on Amazon: IPOH: 88 iPhone Photographs by Bubiko Foodtour

Bubiko Foodtour prototype

October 15, 2017. Bubiko with Stephen Black and the King and Queen of Ipoh Eggtarts

colored pinwheel and paper doll

Paper tests like these are very helpful for creating the final Bubiko Foodtour AR experience

Bubiko's Instagram

Facebook

twitter: @bubikofoodtour

Press Release Ideas for IPOH AR Photo Exhibition ( world’s first)

This is a proposed idea; THIS IS NOT CONFIRMED. All comments and suggestions welcome.

PRESS RELEASE

IPOH-THEMED AR PHOTO EXHIBITION IS WORLD's FIRST

Journalists, bloggers and members of the press, tourism, food, art and technology communities are invited to come and experience AR in person.

Sponsored by: AVCTISGAWD (A Visionary Company That is Great At What They Do! PLEASE GET IN TOUCH IMMEDIATELY IF YOUR COMPANY OR ORGANIZATION WOULD LIKE THEIR NAME HERE, AND ON THE IPOH APP ITSELF. 50,000 people are expected to see the IPOH AR exhibition in the first year alone.)

Augmented Reality(AR), the new information and entertainment technology appearing on millions of phones worldwide, is now also a medium for viewing photography. Photographs taken by Bubiko Foodtour of the food, spirit and heritage of Ipoh, Malaysia are now available to anyone with AR software in their phones or tablets.

Produced by Stephen Black, the 38 images are an ambient slideshow; each image displayed for one minute.

Bubiko Foodtour, AR's first superstar, is a fictional character produced by Stephen Black and Sayuri Okayama.Bubiko is a little chef from Thailand who loves researching food. Her favorite phrases is "aroi mak mak", Thai language for "very delicious." For the past year Bubiko has been travelling across Southeast Asia, introducing herself to all kinds of food professionals, at the same learning about local foods and explaining AR. Bubiko's Instagram account is aroi mak mak! The images used in the AR exhibition are from Bubiko's ebook, which is available on Amazon.(Note: Bubiko is soon to be an AR 3D character.)

About AR (Augmented Reality)

By 2019, hundreds of millions of phones and tablets will be able to display AR. Most newer iPhones are capable of displaying AR now, and AR-capable Android apps are being released constantly.

Although the most famous use of AR is Pokemon, other industries besides gaming are starting to use AR. Food, tourism, medical, educational and industrial applications are being developed.

Those attending the Ipoh AR Photo Exhibition Press Conference will have a chance to experience the excitement of AR for themselves.

LOCATION: (To be determined.) However, I hope to use a limestone cave, any one of the several in the area.A cave makes for dynamic publicity photos and is an interesting contrast to the hi-tech concept of AR. Finally, the soft lighting of a cave entrance is ideal for photographing and viewing AR.

SUPPORT

: Hotel Abby, Symphony Suites Hotel, emily2u, The Dundercats,The Jewellery Design & Management International School

About Stephen Black: A "futurist Renaissance man", Stephen Black has successfully worked in conceptual art, gamemaking technology (Unity, C++), television production (CNN, Fuji TV, Cartoon Network), photography and traditional/360 filmmaking. His works have been exhibited worldwide and one of his eight books, i ate tiong bahru, is a national bestseller in Singapore.

FOR MORE INFORMATION: bubikofoodtour *AT * gmail.com

Augmented Reality in Asia

article about Stephen Black in Ipoh

Stephen Black: Symphony Suites Session 0-12

This post is a notebook; the first part was posted before the event actually took place; the second part consists of selected images and videos created as records. I am now compiling a concise summary of the activities that took place during the Symphony Suites Session, but it will take time. A lot happened!

https://www.facebook.com/baliwaveghost/ for live broadcast and information.

At 3PM, on October 15, 2017, I began a 60 hour project to create small projects for the internet from the Symphony Suites Hotel.Themes include: Ipoh culture and travel experiences, food, AR (Augmented Reality), all kinds of art, the silly and symphonic Dundercats and live readings.

This project is freeform; a self-portrait and a document about the possibilities of a connected world.

On October 16 and 17 an ebook of photographs will be a free download on Amazon. The portfolio is called IPOH: 88 iPhone photographs by Bubiko Foodtour.

I have no connection with the following video.It gives a sense of what Ipoh looks like in terms of town layout and history.

This post is a good introduction to myself, Sayuri Okayama, Bubiko Foodtour, AR and Ipoh/Southeast Asia.

This post is about the first marathon, 72 hours at the Abby Hotel in Ipoh.

Recently, Singapore's Causeway Exchange Project was in Ipoh, which led to the creation of this post, an introduction to both Ipoh, Malaysia and Tiong Bahru, Singapore.

The following people and companies have been incredibly supportive and helpful. I cannot thank them enough! emily2u website, the Symphony Suites HotelThana Digital Studio, Stuart Rankin, Thanas Digital Studio, Liew Sunchin and the Jewellery Design and Management International School.

Ipoh cultural events

A 60 hour event from the Symphony Suites Hotel in Malaysia. Art, AR, travel, food and more.

Ipoh Cultural Parade 2017 from Double i on Vimeo.

Scenes from the first 12 hours, including the shopping area near Symphony Suites: