Review of the Book Merah ebook Giveaway on Amazon

The free download is still happening; until 11:59 April 12, California time.Click here for the books.

Four books were given away during the five day giveaway. The books are here. Although the free offer expires  about 20 hours from now, at 11:59 PM on April 12, I would be pleasantly surprised if there is a large increase in the number of downloads.

Analysis. 

book data

Results for Book Merah's free ebook download campaign on Amazon

125 free downloads. The above graph from Amazon does not provide on which books were downloaded, but from the data provided by my WordPress blog, I would say that the downloads were probably something like 45 each for Bali Wave Ghost and I Ate Tiong Bahru. I'd say that Furikake was downloaded about 25 times and Fires about  10 times. I did OK. Any time a connection is made with a reader it is a good thing.

What should be made clear though, is that this is the first time that I have done this with a state of mental readiness. Although I'd done a few free promotions before, this was the first time I used a strategy, as opposed to before when I had only naive hopes and  a vague understanding of how the free download ecosystem works.

Next time I will expand my strategy. For example, this time I did not use websites that are devoted to sharing info on free downloads, like those listed here. Hopefully I will have more reviews on Amazon. For example, at this time, no one has reviewed Bali Wave Ghost. Understandable because it just went online last week. (The cover does features two great blurbs and I have received other reviews, but they are not on Amazon.)

graph showing a significant spike

Graph showing documentation of 350 views

As I explained in this blog post, I did no marketing for the first ten years of Book Merah. So, yes, compared to some authors I am not even on the radar. But, compared to other  self-published authors that never reach 100 copies sold, I am moving in the right direction. Another point to consider is that my books tend to be cross-genre. They are full of well-researched history, but not historical novels. Love and relationships--yes, but chick-lit? No. Bali and Singapore are my settings so far, but do I write travel books? No. Not being easily classifiable is not a problem for the artist side of me, but the businessman knows that committing to a genre maximizes returns on time invested.

So, the bottom line? I need to get to work on my next book, which will be a collection of essays and interviews on the relationship between VR, the eye and cinematography. So far confirmed interviewees and reviewers include Stelarc, Tracy Rowland, Eugene Soh, Alex Crampton and  Sasha Staojevic.

 

These links may interest you if you are planning to market your ebook.

http://blog.smashwords.com/2014/11/ebook-publishing-gets-more-difficult.html  (YOU MUST READ THIS)

http://www.digitalbookworld.com/2013/how-to-sell-ebooks-5-proven-tip/ (YOU MUST ALSO READ THIS)

How to Market Your Kindle Ebook in 10 Steps

How Booktrope Turned a Free Ebook Into A Bestseller

Blogs hijacked from Mark Coker at Smashwords

 

 

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