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VC questions applied to a book and a VR startup
Posted on April 4, 2017
I am presently in Johor Bahru Malaysia, where I am duotasking: writing a book and concluding the research necessary to begin a VR-related startup. The questions that investors ask are a must for for my startup and an interesting way to look at my book project. The VR section immediately follows the book section. VC Questions for Touching JB, a book by Stephen Black What is it? A 50,00 word book based on the experiences, thoughts and blog posts of Stephen Black, written during an unexpected stay in Johor Bahru, Malaysia i the spring of 2017. Topics and themes include cultural issues, human relationships, food, comedy, art and virtual reality. What problem does it solve? There are no fact-based fiction books about Johor Bahru. As JB continues to gain international recognition, Touching JB will also gain prominence Competition There are no comparable books about JB. Who is making it? Bestselling author and producer Stephen Black is making it, aided by Book Merah, who made i ate tiong bahru a bestseller in Singapore. Potential audience? Ten thousand readers within five years. What work has been done? 25,000 words have been written. On schedule. How will it grow? Book Merah will handle promotion and marketing. The readers of Black's previous books will be the first group contacted. Once reviews are secured, large scale promotion will begin. References Goodreads, Amazon,Art Review Asia, Expat Living Magazine Schedule Finish writing in April. E-publishing and promotion to follow immediately. VC Questions for a VR-related startup being initiated by Stephen Black Note; Parts of the following are intentionally vague and for now SVRP (Steve’s VR Project) is being used as the project name. What is it? A Google Daydream ap and platform for nongaming casual VR users. What problem does it solve? Entertainment, education, tourism and other industries will have a tool to build audiences with. Competition There is, presently, no competition. Who is making it? Experienced 3D and gaming producer Stephen Black Potential audience? Tens of millions+ What work has been done? Extensive research, planning and paper grey boxing How will it grow? Carefully chosen beta testers, then alpha companies and individuals, freeware References Previous projects were successfully used by the Singapore Science Center and the Singapore Ministry of Education Schedule Prepare mockup. Find money. Go forth and prosper.